How to Get High Quality Backlinks

You already understand that the sole thanks to move your web site to the highest of Google is to make prime quality backlinks (and ample them).

That a lot of is obvious.

But however does one notice authoritative sites which may wish to link to you?

And how does one get them to truly add your link…without bribing them with a guest post, link exchange or cash?

Well, that’s specifically what I’m progressing to share with you in today’s web log post.

Because over the previous few months I’ve been experimenting with a replacement link building strategy (“The Moving Man Method”)

and have some wonderful results to share with you.

Bonus: Download a free checklist transfer a free listing that may show you the way to use The Moving Man technique to induce prime quality links to your web site.

Let’s begin With a Case Study of The Moving Man technique in Action

Before I reveal the bit-by-bit set up that you simply will use to get prime quality high quality backlinks to your site, i would like to indicate you some world results.

Using “The Moving Man Method” I recently scored links from…

A DA87 .edu site:

A PA81 resource page:

And several discourse links from relevant sites within the SEO and on-line selling house, like this:

And this:

As this time you’re in all probability questioning, “How am i able to use this strategy to induce additional programme traffic for my site?”

The bit-by-bit System for Landing prime quality Backlinks With The Moving Man technique

There area unit three easy steps to follow to require advantage of “The Moving Man Method”.

Step 1: notice sites or resources that have modified names, shut down, or moved.

Step 2: notice sites linking to the recent page.

Step 3: offer them a heads up concerning their out-of-date link.

And you’re set.

Now it’s time to interrupt down every step thoroughly.

Step #1: notice out-of-date Resources

Your initiative is to search out sites in your business that have:

• Changed names
• Moved to a replacement URL
• Stopped providing a service
• Stopped change a resource
• Shut down

How concerning associate example?

You probably detected that SEOMoz modified their name to Moz (and affected their web site from SEOmoz.org to Moz.com):

After I detected the news, i spotted that this was an ideal chance to achieve bent the many sites still linking to the recent, SEOMoz.org URLs.

“Wait, however is that this completely different Than Broken Link Building?”

For one, the links aren’t really broken.

For example, if you run a broken link programme like Check My Links on associate recent SEOMoz.org link, it shows up as working:

Links to SEOMoz.orgSure, that SEOMoz.org link IS technically operating (it redirects to Moz.com)

but the link points to the recent URL. Also, the anchor text has the site’s recent name.

Which means it’s out of date

I additionally dead this same strategy with Blue Glass, associate SEO agency that shut their doors a few months back.

Even though their web site doesn’t have any content (except a “for sale” page)

Check My Links and alternative broken link checkers don’t mark links inform to Blue Glass as broken (broken links area unit in red)

While the essence of the strategy could be like broken link building, this twist permits you to search out many link building opportunities that the tools miss.

How To notice Moving Man Opportunities

There area unit a 2 easy methods to search out out-of-date resources that you simply will faucet into.

1. Keep an eye fixed out for sites in your business that rebrand or amendment names.

As you most likely understand, Moz wasn’t the primary company within the history of business to rebrand… and they won’t be the last.

In fact, dozens of companies amendment their name or move to a replacement domain each single day.

For example, I simply did a fast hunt for “health rebrand” in PRWeb (most businesses announce their name amendment employing a press release)

And found this press release:

Sure enough, that health center’s recent URL contains a nice dofollow link from Idaho.gov:

You can additionally use an equivalent method at Google News.

For example, I simply did a fast hunt for “rebrands as” in Google News:

And found dozens of companies that recently rebranded with a replacement name or affected to a replacement URL.

Including sites within the insurance and finance space:

Tech Niche Result

And the selling niche:

As you'll be able to see, this strategy works regardless of what business you happen to be in (even a “boring” one).

2. Use search strings to search out web site options that now not exist.

Sometimes — for one reason or another — a business shuts down a feature on their web site (like Google recently did with Google Reader).

And some of those options wont to be extremely fashionable back in their heyday…

which suggests that they accumulated lots of backlinks from authority sites.

But rather than deleting the page that hosted the service…businesses tend to line up a “service now not available” page like this

Which means you'll be able to hunt for them

Here area unit some search strings that you simply will use:

• “service not available”
• “page no longer exists”
• “this website is no longer updated”
• “this page is no longer updated”
• “no longer available”
• “website closed”
• “service no longer available”

To show you the way simple and powerful this method is, I simply did a 2-minute Google hunt for “this page now not exists”

And found this PA47 page from Michigan State University:

This page — and also the alternative pages that wont to air this subdomain — have authority backlinks from

• Wikipedia
• About.com
• EPA.gov
• And a handful of authoritative .edu and .gov sites.

Again, once you use a broken link checker on links thereto page, they show up as working

even although, as you saw, the resource is long gone.

How are you able to squeeze the foremost SEO price from these out-of-date resources?

Keep reading.

Step #2: notice Sites Linking to the recent Resource

This step is important:

Now that you’ve found a {site|website|web web site} that recently re-branded or a site feature that’s now not there, it’s time to search out the links inform thereto page.

Just grab the URL of the out-of-date resource and place it into your backlink checking tool of selection (I’m victimisation ahrefs during this example)

And export all of the backlinks inform thereto page or web site to associate surpass computer program or Google Doc

When you do, you’ll have a computer program with fistfuls of link opportunities

Once you've got your link opportunities in hand, it’s time to be a Moving Man

Step #3: Reach Out and acquire Your Links

Your last step is to achieve bent all of the folks that still link to the out-of-date resource.

You want to provide them a fast heads up concerning their out-of-date link…and gently counsel that they add your link to their web site.

I tested some completely different reach email scripts for my Moz/BlueGlass campaign. Here’s the one that worked best

And because I additional price to their web site double — once from the heads up concerning their out-of-date link and once more by showing them my valuable resource — folks were quite happy to feature my link to their page

That’s all there's thereto

The Bottom Line

There’s little question concerning it: The Moving Man technique is one in all the most effective ways in which to make quality backlinks on the earth.

Ready to get started?

Then transfer the FREE bit-by-bit listing that I created only for this post.

The listing can walk you thru the whole method, bit-by-bit.

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